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A business that makes nothing but money is a poor business

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Either we talk about Corporate Social Responsibility (CSR) or Corporate Responsibility (CR), both terms reflect the same reality: today companies are invited to operate in an environment which challenges them to incorporate sustainability into their strategy. Incorporation must occur while taking into consideration special characteristics of activity sector as well as the nature of the company itself. The majority of companies in Greece have just started to take steps in the ‘sustainable’ direction.

Since 2000, Epikinonia had already paved the way for the design and implementation of the Corporate Responsibility Strategies aiming at not just following but leading developments towards Sustainability. It is our belief that Sustainable Development is the ideal way to achieve business value while playing a key role to the long-term welfare of society.

“Educating today the citizens of tomorrow”: this is the way to change wrong attitudes and perceptions –and the world around us. Every Organization should contribute to this effort, combining sincere offer to educational community with effective family approaching to reach company goals and enhance corporate responsibility profile. logo_icon_trans

Nowadays that developments are so quick, approaching young people effectively is a challenge by itself; it is not easy to win over this audience by a simple promotional activity SMS or 2 in 1. Epikinonia responds to this challenge with its specialization in Youth Marketing; we design and implement tailor-made activities that systematically build brand loyalty in young people and maximise brand value, while contributing to educating responsible consumers of tomorrow.